Why Money Nose
Every marketing company promises more visitors, more leads, more sales. Money Nose™ shows you the evidence first, tells you what to fix in order and helps you make the change, then checks whether it made you money. You decide every step.
If you’re not a marketer, choosing help is hard. Agencies promise growth. Tools promise “AI-powered results”. Most give you either a big monthly bill or a dashboard full of numbers, and you’re left wondering what actually made a difference.
Paul Keene built Money Nose after 25+ years in digital marketing because he wanted something simpler: look properly at what’s happening, fix the things that matter most, and check whether they made money.
| What you get | Typical agency | Single-job AI tools | SEO and analytics suites | Money Nose |
|---|---|---|---|---|
| Looks at your whole website and your Google figures together | Sometimes | Usually one area only | Yes, but you do the analysis | Yes, and it does the analysis for you |
| Tells you what to fix first, ranked by impact | Varies | Rarely | You work it out | Yes, every week |
| Shows the evidence and how sure it is | Often a monthly report | Rarely | Raw data | Yes, on every recommendation |
| Explains things in plain English, and you can ask questions about your own figures | On calls | Varies | No | Yes (Ask Money Nose) |
| Makes the change for you | Yes, at a cost | Sometimes, often without asking | No | Yes on WordPress, only after you approve, with undo |
| Checks whether each change made you money | Sometimes | Rarely | No | Yes, every change, in £ |
| Tests your changes properly | Sometimes, extra cost | Rarely | No | Yes, on Growth and Pro |
| Access to your Google accounts | Often full access | Varies | Read-only | Read-only, always |
| Cost | Can cost £500+ a month, often with a contract | Low, but one job each | Can cost £100+ a month, and need expert skills | Free plan, then a monthly plan, no contract |
| You stay in control | Varies | Often changes things on their own | Yes | Yes, you approve every change |
“Typical” means what we commonly see; every provider is different.
Money Nose checks your website, your Google Analytics and your Search Console together, every day. It finds the pages that get seen but not clicked, the visitors who don’t get in touch, the searches you have no page for, and the things that break between reports.
Instead of a long list, you get your next step: what to fix, why, how sure we are, and how long it takes. Biggest wins first.
Every recommendation shows the figures behind it, so you can see why. Ask Money Nose a question about your own numbers and the answer shows the figures it used.
Every change is checked to see if it made you money, and you see the result in £. Money Nose tells you plainly: it worked, it didn’t, or it’s too early to say. When it’s too early, we say so rather than guess.
On Growth and Pro: testing your changes properly.
Google access is read-only. On WordPress, Money Nose prepares small fixes; you see the old and new text, approve it, and can undo it. Nothing changes on your website without your say-so.
Businesses whose website should bring in more enquiries or sales, from trades and local services to online shops, and the agencies and freelancers who look after them.
Paul Keene has spent 25+ years in digital marketing, including scaling a B2B software company’s marketing from about $3M to $20M a year in revenue. Money Nose puts that way of working (look properly, fix what matters, check it made money) into software anyone can use.
For many businesses, yes: it does the analysis and many small fixes. If you have an agency, Money Nose gives you both one shared, evidence-based list.
No. Every change needs your approval and can be undone.
No one honest can. We show the evidence behind every recommendation. And we check every change, so you see what actually made you money.
Start free. Try Pro free for 14 days. No card needed. No automatic charge. Then stay on Free unless you choose a paid plan.
™